Service Detail
Data Layer Design
We design custom data layer architecture for e-commerce, lead gen and SaaS projects.
What Is This Service?
The data layer is a JavaScript object that carries structured data between your website and GTM.
What Problems Does This Service Solve?
- Data layer is missing or inconsistent
- E-commerce event data is incomplete
- Custom events are not working
- Different pages use different structures
How Does the Process Work?
01
Needs Analysis
We determine which data needs to be collected.
02
Schema Design
We create a standards-compliant data layer schema.
03
Developer Coordination
We prepare the technical documentation and work with the development team.
04
Validation
We test and verify data layer outputs.
Tools and Platforms Used
Google Tag ManagerJavaScriptShopifyTrendyol
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